Outsourcing jobs pushed to rural India

In India, a growing number of outsourcing companies are moving simple typing jobs from high - tech hubs to the vast, poor rural area under a win-win strategy. RuralShores is one of the companies. The Bangalore - based business consulting company has set up three data processing centers in Bagepalli, a small town in rural Karnataka State in Southwest of India, hiring around 100 local young people with a minimum of high school education to deal with data entry. "There is a lot of talent there, and we can train them to do the job," the founder G.Srinivasan told the New York Times, and in return, he said, the company gets more profits and become more competitive.

Srinivasan said in big cities like Bangalore, companies need to pay about 7,000 rupees ($150 USD) a month for workers doing the same job, while in Bagepalli, $60 USD a month is considered "excellent." Though His workers lack of college education and English language skills, there is no problem for them to read forms, input data and even write simple E-mails in English. He said the company is planning to open 500 offices across rural india in the next five years. His confidence comes from the growing business. The three centers are serving a variety of clients including an Indian loyalty card company, a national insurance company as well as an American company which hired it as a subcontractor to track down its truck drivers' work schedules. With a population as huge as one billion, India now has only about one million people in workforce,which are only limited in major cities.